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Jiang to take important train
ride in Japan
November 24, 1998
By Edward Neilan
Special to World Tribune.com
TOKYO--Chinese President Jiang Zemin's ride on a
Shinkansen ("bullet train") between Tokyo and
Sendai will be the most important event during his
visit to Japan this week (Nov. 25-30).
Japanese Prime Minister Keizo Obuchi wants to rev
up Jiang's interest in purchasing Japanese technology
for the Chinese high speed rail project linking the
population-dense Beijing-Shanghai corridor, due to
begin in 2000.
A French-German consortium is the main competitor
for the US$30 billion job. Europeans have shut out
the Japanese in similar projects in South Korea and
Taiwan.
Much of the track on the Beijing-Shanghai
line--touted eventually to become the world's most
heavily traveled---is still the same that was used for
Marlene Dietrich's famous ride on the "Shanghai
Express." In that 1932 film by Erich Von Stromberg,
Dietrich murmured the now-classic line "It took more
than one man to change my name to Shanghai Lil."
Jiang is not likely to say anything so memorable on his ride
to Sendai; a simple "yes" to the Japanese rail plan will do
will do.
The promise of Japan-China economic cooperation is
awesome. Remember that right now, Japan's gross national
product (GNP) amounts to nearly two-thirds of Asia's total
economic production while China's GNP is the second
biggest, at 10 percent. South Korea and Thailand are only in
the "others" category.
While some pundits and academics are straining their
cerebrum cortexes to find political, ideological and strategic
meaning in the Jiang visit, the economic implications for the
future are overriding.
Several accords on pollution and administrative help for
small an midsize Chinese companies are extremely important.
Of course, the visit will not be completely devoid of
high-visibility political showmanship.
Jiang may be slow in introducing democracy to the world's
most populous nation but he is up to date in utilizing some
other Western-style political devices.
Hong Kong and Japanese business executives with close
ties to Jiang from his days as Shanghai mayor have
confirmed that Jiang recently has set up a coterie of public
relations specialists or "spin doctors" to shape his image
positively both domestically and internationally.
(The term "spin doctor" is slang for someone who adds a
particular spin or viewpoint to an act or policy. It gained
popular usage in Washington D.C. in the United States
because of the habit of President Bill Clinton administration
operatives giving "spin" to controversial issues.)
The "spin doctors" were in full gear over the
"postponement" of the September 6-11 date of Jiang's visit
to Japan and then "rescheduling" for this week.
Originally viewed as a quick follow-up to the Clinton
summer visit to China , Jiang postponed his Japan visit,
citing "floods" in China.
Skeptics in Japan felt the postponement was more because
China had failed to win Japan's approval for the three "three
nos" security policy. But political insiders believed it was
more Japanese reluctance to increase the size of its loan
package to China that resulted in the postponement.
Because preparations for the visit took place at the end of
the administration of Prime Minister Ryutaro Hashimoto, the
Chinese spin doctors believed China would win more
concession on both security issues and loans dealing with a
new prime minister.
Hashimoto had become testy about tabloid allegations of
his alleged affair with a Chinese spy and he did not want to
appear soft on China.
Jiang was seen at home as presidentially looking after flood
victims, but not taking the blame for deforestation and lack
of preparation that caused the widespread damage.
The floods gave both an excuse for the delay and a reason
to ask for more loan funds to aid flood victims. Plus the
bonus of dealing with a new prime minister thought to be
interested in making a fresh start with China.
Neither Jiang nor his spin doctors reckoned with the North
Korean missile shot Aug. 31. This event stiffened Japanese
resolve on security matters, including more receptiveness to
the U.S.-backed Theater Missile Defense (TMD) concept.
Then world economic pressure on Japan heightened and
Tokyo's position hardened on the loans, despite the appeals
for flood relief.
Thus the spin doctors' first major effort boomeranged.
China, despite blustering about Japan's wartime past and
security closeness to the U.S. which may affect Taiwan, is
coming hat in hand on the loan issue. Beijing needs the
loans to continue its "growth" and to back up its insistence
that it won't devalue the renminbi.
Japan is to extend about US$3 billion in new loans to China
in the1999-2001 period, compared with the approximately
US$5 billion earmarked for the previous three-year period.
There have always been people in the mainland Chinese
apparatus who were supposed to take care of public
relations. Internationally, the task was to make the somber
pronouncements of the Communist Party Propaganda
Department more palatable to foreign audiences.
But not until Jiang's visit to the U.S. last year did the
concept take on such emphasis leading to Jiang's
appointment of a group of public relations advisers or "spin
doctors."
His coaching sessions by Harvard Professor Ezra Vogel and
U.S. Senator Diane Feinstein prior to appointments in
America convinced Jiang of the value of U.S.-style public
relations.
Edward Neilan (eneilan@crisscross.com) is a veteran journalist, based in Tokyo, who covers East Asia and writes weekly for World Tribune.com.
November 24, 1998
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